The Krumb

In order to ensure our wholesale bakery range is always ahead of the game, we invest in research and insight into the food and drink industry. We take the time to identify the latest product and eating out trends, looking at the latest cuisine mega trends, changes in dietary behaviours and more, to ensure our products are diverse. What’s more, this approach ensures that our customers have access to the highest quality foods that their own customers demand. We break these trends down to create The Krumb; your mini pocket guide exploring growing trends and channels in the foodservice industry.

Latest Articles

How to Make Your Valentine’s Day Menu Vegan
How to Make Your Valentine’s Day Menu Vegan
If you’re looking to make this year’s Valentine’s Day vegan-friendly, we’ve developed some special recipes that make consumers forget it’s vegan! Take a look at our recipes here.
Getting Creative With Sourdough Bread Recipes
Getting Creative With Sourdough Bread Recipes
To give you an idea of how you can use wholesale sourdough bread within your menus, we’ve got some recipes lined up that not only taste good but do good too.
Benefits Of Frozen Food For The Longevity Of Your Produce
Benefits Of Frozen Food For The Longevity Of Your Produce
Having always been seen as the healthier option, fresh food is what consumers ideally want. The idea of your meals going from the farm, straight to your table can be much more appealing than taking something out the freezer. But why? It’s the same product, right? There are plenty of advantages to buying frozen, with […]
2022 in review: Taking a look back at last year’s food trends
2022 in review: Taking a look back at last year’s food trends
From paying premiums, then heading straight into a cost-of-living crisis, 2022 had it all when it came to influencing trends in the food and drink industry. And it’s given us a clear vision of what to expect in 2023.
Lunchtime Ideas: How You Can Add Variety To Your Meals
Lunchtime Ideas: How You Can Add Variety To Your Meals
Research predicts that 2023 will be the year that we all start to pay more attention to what we pack for our lunch breaks. To help you make lunchtime more exciting, we've got some tips and inspiration for you.
2023 Sandwich Trends with Kara Deli Rolls
2023 Sandwich Trends with Kara Deli Rolls
With the total eating out market set to reach a total of £95.9bn by the end of 2023, Kara Foodservice have been looking at the main drivers of this growth.
Enjoy Veganuary With Our Vegan Brioche
Enjoy Veganuary With Our Vegan Brioche
Taking the plunge with Veganuary this year? It's easier than you think to achieve success when following a completely plant based diet but it's made easier with our vegan brioche range. Read more here.
Are You Ready for Veganuary?
Are You Ready for Veganuary?
As 2022 draws to a close, it opens a period where people begin to look for resolutions, ready for the start of the New Year. Whether they last a year or just a month, everyone must start somewhere! One of the more popular resolutions of recent times has been cutting out all animal products for […]
Get Snacking With These Bar Snack Ideas
Get Snacking With These Bar Snack Ideas
Socialising is back and with it, that means an increase in the amount of money consumers spend on eating out. To get your menus ready, take a look at our blog on the perfect bar snacks for this season.
Party Food: Season’s Feastings
Party Food: Season’s Feastings
With Christmas just around the corner, one of the aspects of the holiday that everyone looks forward to is the party food! On Christmas Day alone, the average person in Britain will consume roughly 5000 calories, so if there’s ever a time to be thinking about what you are going to be eating over the […]
The QSR Sector, Sectors Set To Drive
The QSR Sector, Sectors Set To Drive
The UK eating out market is set to see turnover of £95.2 billion in 2022 – this is +4.2% ahead of 2019 levels and has predominately been driven by inflation. However, all is not lost for the out-of-home industry
The Crunch: The History of Fletchers Sliced Bread
The Crunch: The History of Fletchers Sliced Bread
The Fletchers bread brand that is rich in heritage and family tradition – but do you know the history behind it?
Fancy Toast: Upgrade Your Breakfast Game
Fancy Toast: Upgrade Your Breakfast Game
There’s nothing better in the morning than some slices of toast with a generous spreading of butter, but what if you could upgrade this breakfast classic?